White Papers

Written by the Meritage team

 

Branding Strategies for Medical Services

Successful branding begins with providing superior services, backed by excellent customer service. This article contains tips for creating a successful brand for your medical services.

 

Critical Success Factors for Medical Fitness Centers

Learn about the 12 common characteristics of successful medical fitness centers. 

 

Introducing New Physicians to the Community

This paper covers ten tips for promoting a new medical practice.

 

Marketing Plan Tips for Medical Practices

Developing a marketing plan for your practice doesn’t have to be a long, laborious process. Just grab a pen and paper, and follow the five steps listed in this article.

 

Marketing Your Business: Take a Fresh Look at Your Efforts

Every business, even the most successful one, needs to re-evaluate its marketing efforts from time to time to see what’s working and what’s not. Find tips to help you take a look at your business with fresh eyes.

 

Tips for Evaluating Your Marketing Effectiveness

Even the simplest marketing activity takes time and money. To make sure your efforts are working, follow these tips for tracking your effectiveness.

 

Presentations

Created and presented by the Meritage team

 

Bariatrics Services Case Study

Overview of trends driving the development of bariatric medicine programs, the components of a successful bariatric medicine program, barriers to success and how to integrate with other clinical and fitness programming.

 

Community Needs Assessments for Physician Services

Summary of the Meritage Healthcare Strategies process for evaluating the need for physicians your community.

 

Executive Health

Overview of trends in executive health programs, when and how to implement a program, success factors and program economics. 

 

Medical Fitness Trends

Presentation of trends in fitness, health center membership and medical fitness centers presented at the Medical Fitness Association in 2006.

 

Spa Trends and Success Factors

Overview of spa industry including growth, popular services, user profile, trends, medical spa treatments and critical success factors.  

 

 

Articles

Industry articles relevent to our visitors

 

Developing Dashboards: Performance at a Glance

Written by David L. Evans, Principal of Meritage Healthcare Strategies

Published in January/February 2009 edition of the ACSM's Health & Fitness Journal

Operational dashboards are an effective tool to help your leadership team quickly and consistently monitor the performance of your center.

 

Beyond Healthcare

Published July 2006 by the American Hospital Association

A report of the economic contribution of hospitals beyond the health care services they provide.

 

Stretch

Published September 26, 2006 in H&HN Online

Without risk and determination, it is impossible to achieve greatness. Sometimes it makes sense to stretch yourself in order to achieve something you never thought was possible.

© Copyright 2006 Meritage Healthcare Strategies, LLC